kalia Doner & john Mcintosh
custom health/wellness information and education for consumers and health-care providers
Reach consumers with single-topic magazines on subjects such as:
Arthritis Cholesterol Sexual Health Weight Control
Headache Psoriasis Diabetes Heart Attack/Stroke
formats
Full-size and digest magazines; 8- to 32-pages

content
Targeted educational health information; treatment options; doctor
discussion guides
Medical advisory board members from the country’s most prestigious
medical institutions
Editorial by award-winning medical journalists
response options
A self-mailing BRC can be bound into the magazine
Direct readers from print to online web site for coupon/giveaway/premium
distribution
In doctors’ offices and pharmacies. Up to 100 copies per doctor’s office, with or without a stand.
print for health-care providers
digital for health-care providers
Reach consumers with brochures on subjects such as:
Arthritis Cholesterol Sexual Health Weight Control
Headache Psoriasis Diabetes Heart Attack/Stroke
formats
Easy to pick up and take away, 6- and 8-panel brochures 

content
Targeted educational health information; treatment options; doctor
discussion guides, by award-winning medical journalists
response options
Back-panel perforation for return response
Direct readers to online Web site for coupon/giveaway/premium
distribution
In doctors’ offices and pharmacies. Up to 100 copies
per doctor’s office, with or without a stand.



in doctors' offices
Patients spend an average of 25 minutes in the waiting room and 15 minutes in the exam room before the doctor arrives.
This is an ideal time to offer easy-to-read educational support and information targeting specific medical issues relating to the doctor’s specialty or patient needs.
in pharmacies
In general, health-care consumers have an average of seven prescriptions that need to be filled many times a year; the elderly have almost 39, according to the Prime Institute for Families.
Multiple times a month they wait in line for an average of 15 minutes to
drop off and pick up a prescription. With educational materials in well-positioned stands and racks, you can catch the attention of these frequent pharmacy customers at point of purchase.
results
information stickiness
Studies show that patients forget up to 80 percent of what they discuss with their doctor–and misremember much of what they can recall.
Custom communications in print allow for reinforcement of the treatment and self-care messages.
brand awareness and loyalty
Prevention magazine’s recent consumer survey found that almost 80 percent of patients ask their doctor for an advertised drug and receive a prescription. By putting product information in a patient’s hands at the points of discussion and later at prescription fulfillment, this process. is reinforced.
why choose print? here's why...

Offer doctors in depth information about the latest studies and treatments. Provide patient education on pertinent subjects.
Magazines can reach, but are not limited to:
Allergists Cardiologists Dermatologists
Pediatricians
Gastroenterologists Oncologists Primary Care Providers
Diabetes Specialists Endocrinologists Rheumatologists
formats
Digest and full-size magazines; 8- to 32-pages
content
The latest treatment information and studies pertaining to the desired
subject—with the country’s most respected medical authorities and
institutions
Editorial by award-winning medical journalists
response
A self-mailing BRC response card can be bound into the magazine.
distribution
Can be individually addressed and mailed to targeted doctors or distributed by client’s representatives who are in contact with the doctors.
Designed specifically for pharmacists, the brochure program offers
individually addressed mailings of materials to educate the pharmacist
and his or her customers. Topics covered include, but are not limited to:
Diet & Nutrition
Diabetes Management
Heart Health
Anxiety & Depression Intestinal Health Weight Management
Medication Management Glucose Monitoring
formats
6- and 8-panel brochures
contents
One or a series of brochures for pharmacists on condition-specific disease/lifestyle management, relating to the advice and support that pharmacists can provide. Can be developed in conjunction with patient-education brochures.
Editorial by award-winning medical journalists in conjunction with the country’s leading medical authorities and institutions
response
Back-panel perforation for return response can be provided.
distributions
Can be individually addressed and mailed to up to 180,000 pharmacists.




brochures for pharmacists
Content development and creation for Medizine LLC